Chocolate

Chocolate Skateboards emerged from Torrance, California in 1994 as the sister company to Girl Skateboards. Known for clean graphics by artist Evan Hecox and a legendary team including Gino Iannucci and Marc Johnson.
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About Chocolate

Chocolate Skateboards started in 1994 in Torrance, California as the natural extension of the Crailtap family, created to house additional talent that couldn't fit on the Girl Skateboards roster. From day one, Chocolate established itself as more than just another skateboard deck company, building a reputation for thoughtful graphics and a team that prioritizes pure skateboarding over hype.

The brand's visual identity comes from artist Evan Hecox, whose clean, illustration-based graphics have become synonymous with Chocolate's aesthetic. The team reads like a who's who of technical street skating: Gino Iannucci's effortless style, Marc Johnson's ledge mastery, and the late Keenan Milton, who was Chocolate's first team rider. Current riders like Stevie Williams, Chico Brenes, and Yonnie Cruz continue that tradition of selecting skaters for their approach to skateboarding rather than their social media following. Sanction stocks Chocolate skateboard decks alongside their apparel and accessories, giving you access to one of skating's most respected brands.

FAQ

What is Chocolate Skateboards known for?
Chocolate is known for clean, artistic graphics by Evan Hecox and a team of technical street skaters who prioritize pure skateboarding. The brand emerged in 1994 as Girl Skateboards' sister company under the Crailtap umbrella.
Who are some notable Chocolate team riders?
Chocolate's team includes legends like Gino Iannucci, Marc Johnson, Stevie Williams, and Chico Brenes. Keenan Milton was the brand's first team member, setting the tone for Chocolate's approach to selecting riders based on their skateboarding rather than popularity.
What products does Chocolate Skateboards make?
Chocolate produces skateboard decks, apparel, and accessories. Their skateboard decks feature the signature clean graphics by artist Evan Hecox, while their clothing line reflects the brand's understated California aesthetic.
How does Chocolate compare to other skateboard brands?
Chocolate stands apart through its focus on artistic graphics and team riders who embody technical street skating. As part of the Crailtap family alongside Girl Skateboards, they maintain a reputation for quality and authenticity over trends.
Where is Chocolate Skateboards based?
Chocolate Skateboards is based in Torrance, California, where it was founded in 1994. The brand operates under Crailtap, the same company that runs Girl Skateboards, maintaining strong roots in California skate culture.